︎ VISUAL IDENTITY
︎ STATIONERY & COLLATERAL
Chef Berglund’s inspiration for our design work was steeped in nostalgic, mid-century Italian-American cues. From the use of bright greens and reds to a custom logotype channeling mom-and-pop Italian eateries of the 1970’s, the final brand system has a distinctive personality that refuses to take itself too seriously; a fitting solution for a restaurant of this name.
FOOD PHOTOGRAPHY: LESLIE OLSON
RESTAURANT PHOTO: TJ TURNER, THE GROWLER MAGAZINE